Our mission is to make healthy behaviors the easier choice for everyone, every time, everywhere
Citizens are health literate and have good health seeking behavior
- 69% of Filipinos with sufficient or excellent Comprehensive Health Literacy by 2028
- 80% of Filipinos have visited a health facility in the past 6 months
Communities, workplaces, and schools are supportive of healthy behaviors
- 60% of communities, schools, and workplaces recognized as Healthy Settings by 2028
1. National
Transformation of the Health Promotion and Communication Service (HPCS) into a full-fledged Health Promotion Bureau (HPB) as the national lead office
2. Regional
Establishment of Health Promotion Units (HPU) in DOH Centers for Health Development
3. Provincial/City Creation of Health Promotion Committees and establishment of HPUs in Provincial/City Health Offices
4. Component Municipal/City Dedicated Health Education and Promotion Officer (HEPO) in Municipal Health Offices
5. Barangay Designation of Barangay Health Workers as barangay-level Health Promotion Officers
- The Health Promotion Committee shall be created by the Local Health Board (LHB) to provide guidance to the LHB on matters related to health promotion, particularly on issues concerning the determinants of health and risk factors;
- The Health Promotion Unit, which shall ensure the development and implementation of health promotion policies and programs in the LGU, shall be established as part of the Local Health Office with appropriate human resource complement in accordance with Section 30.5 of the UHC Act IRR;
- Component municipalities and cities shall ensure the presence of a dedicated Health Education and Promotion Officer in local health offices; and
- Barangay Health Workers shall be provided with necessary and appropriate capacities to serve as barangay-level health promotion officers.
Healthy Cities, Healthy Villages, Healthy Municipalities, Healthy Markets, Healthy Homes
DOH-DILG National Policy Framework on Promotion and Recognition of Healthy Communities
Any level of local government unit where
(1) The physical, social, political and economic factors that make up the environment of the population are promotive and protective of health, and where
(2) Health care is available and accessible.
Health-Promoting Schools, Universities, and Institutions
DOH-DepEd-TESDA-CHED-LEB-DILG-DSWD Guidelines on Healthy Settings Framework in Learning Institutions
Any learning institutions that foster health and well-being of learners and personnel. These are learning institutions that have met the standards to be recognized or awarded as such.
Health Workplaces, Healthy Hospitals
DOH-DOLE-CSC National Policy Framework on the Promotion of Healthy Workplace
A workplace in which the the workers and managers collaborate to use a continual improvement process to protect and promote worker health, safety, and well-being, and the sustainability of the workplace
Health Literacy interventions shall be developed and implemented to improve people’s ability to
- understand and use health-related information
- inform health-related decisions and
- increase health- seeking behaviors
Health literacy assessments shall be conducted to determine the baseline and the changes in people’s health literacy levels, and inform the planning, design and development and implementation of targeted and responsive health literacy interventions.
In summary, our work for health promotion revolves around using policies, standards regulation, capacity building, technical assistance, sectoral and local engagements, premium subsidies, financial support, human resource for health infrastructure and commodities which shall support the strengthening of population-based health services, individual-based health services and health care provider networks.
Strengthened population-based health services shall cover more protective public health policies and standards, effective social and behavioral change communication packages and health impact assessment, responsive evidence generation through individuals capable of health policy and systems as well as participatory action research
Strengthened individual-based health services ensure successful demand generation activities, effective health service delivery campaigns and accessible linkages to care through healthy settings
And lastly, strengthened health care provider networks through patient-based education activities.
All these efforts contribute to ensuring healthy people through health literacy and changes in health promoting behaviors, as well as healthy places through established governance structures and supportive environments
In ensuring that everyone has the chance to be as healthy as possible, and that no one is disadvantaged from achieving this potential because of social position or other socially determined circumstances, we aim that every Filipino practices key healthy behaviors:
When every Filipino consumes a healthy diet and engages in physical activity, we are able to reduce premature mortality from NCDs and reduce all forms of malnutrition
When every Filipino practices a sustainable lifestyle, improves sanitation and disaster preparedness, we are able to reduce exposure to environmental risks, reduce the number of individuals affected by climate-related disasters and influence the reduction of mental health disorders
When every Filipino gets fully immunized, we are able to reduce the prevalence of vaccine preventable diseases
When every Filipino avoids smoking, harmful alcohol use and drug use, we are able to reduce the number of current tobacco users, binge drinkers which ultimately reduces mortality from noncommunicable diseases and the burden of mental health disorders, as well as influencing the reduced incidence of interpersonal violence and road traffic injuries
When every Filipino practices self care, we reduce the incidence of suicide
And alongside avoid risky sexual behaviors, we are able to reduce the burden of mental health disorders, early and unwanted pregnancies as well as new HIV infections
And when every Filipino avoids violent and dangerous behavior, this also largely impacts not only the reduced incidence and occurrence of interpersonal violence, road traffic and occupational-related injuries, but addresses the burden of mental health disorders, suicide and early and unwanted pregnancies.
Just like how each behaviors can influence many facets of our health and what influences it, action towards addressing these also involves multiple players and collective responsibility by individuals, government and civil society.
Division Goals:
Develop policies, plans and standards on health promotion, and conducts M&E, HIA and Research
Theme-Based
• Policy and Standards
• Health Impact Assessment
• MEAL
Division Goals:
Coordinate and ensure alignment of health promotion programs at the local level and build capacity on health promotion at all levels of the health system
Settings-Based
• Healthy Communities
• Healthy Learning Institutions
Division Goals:
Coordinate and ensure alignment of health promotion programs at the local level and build capacity on health promotion at all levels of the health system
Settings-Based
• Healthy Workplaces/Hospitals
• Healthy Environment
Division Goals:
Improve health literacy through behavior change interventions and social mobilization
Campaign-Based
• Health is Life
• KonsulTayo
• Resbakuna/PinasLakas
Develop policies, plans and standards on health, promotion, and conducts M&E, HIA and Research
Theme-Based- Policy and Standards
- Health Impact Assessment
- Monitoring and Evaluation, Accountability and Learning
Coordinate and ensure alignment of health promotion programs at the local level and build capacity on health promotion at all levels of the health system
Settings-Based- Healthy Communities
- Healthy Learning Institutions
Coordinate and ensure alignment of health promotion programs at the local level and build capacity on health promotion at all levels of the health system
Settings-Based- Healthy Workplaces
- Healthy Health Facilities
Coordinate and ensure alignment of health promotion programs at the local level and build capacity on health promotion at all levels of the health system
Settings-Based- Healthy Communities
- Healthy Learning Institutions
Improve health literacy through behavior change interventions and social mobilization
Campaign-Based- Health is Life
- KonsulTayo
- Resbakuna/PinasLakas